Hi! So nice to see you here!


Are you a creative female entrepreneur of handcrafted products and sometimes struggle how to manage your business?

You spend your time making products but also have to do your marketing, social media and administration for your business.

From my experience I know that it is difficult and challenging!


So identify your greatest needs and goals.

I will provide you with support and my own experience as a creative entrepreneur of handcrafted products to determine action steps to execute your goals for managing and growing your business. I tell you the journey of my business over the past years and which systems and tools I use in my creative business. I am committed to sustainable entrepreneurship, so I will talk about that too. Perhaps it is something for your business too.

You can be in any stage of creative business, so a startup or a few years on the way.


I help creative female entrepreneurs in the following professions:

jewelry designers | hat designers | bag designers | brand designers | stationers | calligraphers | ceramic makers

... and other creative entrepreneurs!



what topics can we talk about?

 You can choose from the following topics:

branding & packaging | accounting & finances | planning & organising | pricing*

*You can choose all the above topics or just one.


branding & packaging

 Your brand is what other people say about you when you're not in the room - Jeff Bezos, founder + CEO Amazon

Building a solid and engaging brand is about more than just great design. Design is really, really important – but without a strategic basis, a pretty design is all it will ever be. Branding is really about telling a story, and it needs to be a story that is imprinted into EVERY SINGLE facet of your business. So take some time to think about what your story will be, and how you want that story to make people feel. This is the cornerstone of your brand, the thing that makes you special. Try to define it in three words. These three words are the pillars that you will build your brand upon.


With the right packaging you create a custom packaging experience with your clients.

Create an unboxing experience your customers won’t soon forget.

Let your clients invest in YOUR packaging by making it a part of THEIR experience


We will look at your branding & packaging and come up with the perfect mix that will cost you less time to maintain, but has the most impact for your product and your clients!


accouting & finances

In my business I use the method of Profit First and MoneybirdProfit First is a profoundly simple yet shockingly effective accounting strategy that will transform your business from a cash eating monster into a money making machine. Written by Mike Michalowicz the system explains why the accounting method is contrary to human nature, trapping entrepreneurs in the panic-driven cycle of operating check-to-check and reveals why this new method is the easiest and smartest way to ensure your business becomes wildly (and permanently) profitable from your very next deposit forward.


Moneybird offers entrepreneurs an online accounting tool for managing their finances. Features include creating invoices, storing purchase invoices, scanning receipts and sending quotes. All financial information is collected and enhanced with information from bank statements to create accounting reports.


I will introduce you to these methods and help you to set up this way of accounting in your business.


planning & organising

   I use Trello for my projects and planning. Trello is a great place to keep track of all the client projects for your creative business. You can keep all the contact info, project info, and links to invoices, contracts, etc. You can also create a board to keep track of leads and projects you are working on, to make sure you are not overbooking yourself.


I will show you how Trello work and help you to set up this tool for your business.



  We are going to look at your prices. We start by calculating your price. Then we come up with a pricing model.

Package prices are always a good idea and we can investigate a way that this is possible with your product.

We will also look what other businesses in your industry charge for products.


I will advise you how to communicate about your prices and how you can put your prices on your website. 



what do you get with a topic session?

 When you book a mentoring topic session you get the following:

- a questionnaire to determine your needs and goals [in English]

- a 60 minute video conference via Google Hangouts [in English or Dutch]

- an ebook about the topic with an overview of the main points [in English]

- a video conference after three months to see how you are doing and if I can help you in any way [in English or Dutch]

- a lifetime possibility to contact me if you are dealing with a business problem and need my advice or support.



when does the program start?

   The Mentoring Program for Creative Female Entrepreneurs will start on 1 June 2020.

You can start at any time from that date.

You can apply now to secure your place and a spot in my agenda.



how can you apply?

  If you want to apply for one or more mentoring sessions, please fill in the form below.

 Based on your answers I can dertermine how I think I can fit in with your creative business.

 I will respond within 2-3 days to your application.



what is your investment?

1 topic session

€ 149 | $ 161*

 * Prices are exclusive of VAT

2 topic sessions

€ 275 | $ 297*

* Prices are exclusive of VAT


3 topic sessions

€ 413 | $ 449*

* Prices are exclusive of VAT

4 topic sessions

€ 535 | $ 579*

* Prices are exclusive of VAT

nice to meet you!


Hi! I am Sabrine and I am the founder & creative of PEONY.

PEONY is a creative studio for fine, handcrafted bespoke packaging, specialised in presentation packaging for photography and videography. I am passionate about crafting beautiful, bespoke (heirloom) products that make your business & brand stand out from the crowd.


Besides making products, I enjoy helping other creative female entrepreneurs of handcrafted products with their business. In recent years I have regularly come across questions and difficulties of being a entrepreneur of handcrafted products and I missed a platform for exchanging information.


So with this mentoring program for creative female entrepreneures I hope I can help you and build a platform for these creative businesses!


- Sabrine